# trusaas.dev > trusaas.dev is a custom software and automation studio led by Paul de Beer. We build automations, AI chatbots, voice AI systems, AI damage detection, web scrapers, inspection software, fintech tools, CMS/DMS systems, lead generation tools, and social media and SEO automation. All client software is hosted on our own Hetzner bare-metal servers. ## Company - Website: https://trusaas.dev - Contact: support@trusaas.dev - Founder / owner: Paul de Beer - Model: custom builds; clients own their source code ## Services - Automations: workflows that move data between tools, trigger on events and run 24/7. - AI Chatbots: custom-trained assistants for websites, WhatsApp and internal teams that answer questions, qualify leads and book appointments. - Voice AI Systems: AI voice agents that answer calls, qualify callers, book appointments and follow up. - Social Media Automation: content scheduling, auto-posting, listing-to-post pipelines and engagement tracking. - SEO Automation: programmatic pages, technical audits, rank tracking and content workflows. - AI Damage Detection: computer-vision models and software that detect and assess vehicle and home/property damage from photos. - Web Scrapers: resilient scrapers and data pipelines delivering clean, structured data. - Inspection Software: offline-first field apps with checklists, photos, signatures and PDF reports. - Fintech Tools: reconciliation, payment flows, dashboards and reporting with audit trails. - CMS / DMS Systems: content and document management with roles, versioning, search and approvals. - Lead Gen Tools: prospect finders, enrichment and outreach automation. - Bare-Metal Hosting: software runs on our own Hetzner bare-metal servers for maximum speed. ## Industries and our own products - Automotive: builders of TruDealers (https://www.trudealers.com) — dealer platforms, stock feeds, lead routing, listing automation and AI vehicle damage detection. - Real Estate: builders of TruProperty — listings, portal syndication, agent CRMs, document workflows and AI home damage detection. - Fintech: the company that built Aplicheck. ## How we work 1. Map: find the repetitive work and agree on success criteria. 2. Build: short iterations with weekly working demos. 3. Ship: deployed, documented, monitored and handed over. 4. Evolve: optional ongoing support. ## Engagement models - Automation Sprint: fixed scope, one process automated end-to-end, 30 days support. - Custom Build: project-based full custom software, source code ownership, 90 days support. - Tech Partner: monthly dedicated developer time, maintenance and priority response. ## FAQ - Do clients own the code? Yes, on custom builds clients receive full source code and documentation. - Can you integrate with existing tools? Yes — APIs, databases, spreadsheets, CRMs, ERPs, or scraping/RPA where no API exists. - Where is software hosted? On our own Hetzner bare-metal servers. - How fast can you start? Typically within one to two weeks of a discovery call.